Media:Time card stack

Wide differences in media use in the Dutch population

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Annemarie Wennekers Jos de Haan Frank Huysmans
Publication date
20 December 2016
978 90 377 0815 8

Original title: Media:Tijd in kaart

The Dutch spend a daily average of 8 hours 33 minutes using media. Men and people aged over 50 spend most time using media, at an average of 9 hours per day. Older media users prefer traditional media and devices over new media and modern devices. Young and highly educated people communicate most actively and lead the field in online media use. Despite a sharp rise in ownership of smartphones and tablets, the average total time spent on media by Dutch citizens aged 13 years and older did not increase between 2013 and 2015. By contrast, changes have taken place over the last two years in the way in which the Dutch watch, listen, read and communicate. These are some of the findings set out in the ‘Media:Time’ card stack published by the Netherlands Institute for Social Research (SCP), which analyses diary entries from almost 3,000 Dutch citizens.


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